ABSTRACT The study's main purpose is to evaluate how digital transformation, knowledge management practices, and market orientation interact, thereby
09 JURNAL 6 GANJIL 2025_2026 SEPT_2025
Penelitian ini bertujuan untuk mengetahui apakah penempatan produk berpengaruh positif terhadap kesadaran merek, apakah penempatan produk berpengaruh
ABSTRACT The study's main purpose is to evaluate how digital transformation, knowledge management practices, and market orientation interact, thereby