POLITENESS STRATEGIES IN MARK AND ERIC NAM’S PODCAST ON DIVE STUDIOS YOUTUBE CHANNEL: A PRAGMATIC ANALYSIS

research
  • 19 Oct
  • 2024

POLITENESS STRATEGIES IN MARK AND ERIC NAM’S PODCAST ON DIVE STUDIOS YOUTUBE CHANNEL: A PRAGMATIC ANALYSIS

Rahma Fazharani (33200038), Politeness Strategies In Mark And Eric Nam’s Podcast on Dive Studios YouTube Channel: A Pragmatic Analysis

This research is a pragmatic study of the use of positive politeness strategies in Mark and Eric Nam's Podcast on Dive Studios YouTube Channel. This research aims to analyze how to use positive politeness strategies, and how many positive politeness strategies are found in podcast conversations using the theory (Brown and Levinson, 1987). This research uses descriptive qualitative methods such as explaining the utterances and purposes of podcast conversations which are related to positive politeness strategies. The data was obtained from specifications in the episode "Mark of NCT 127 Naver Stops Talking, Can Anyone 'Fact Check' This Convo?". Found 26 data from positive politeness strategies on podcast strategy 1: Notice, attend to Hearer (interest, wants, needs, goals), Strategy 2: Exaggerate (interest, approval, sympathy with Hearer), Strategy 3: Intensify interest to Hearer, Strategy 4: Use in group identity markers, Strategy 5: Seek Agreement, Strategy 8: Joke, Strategy 11: Be optimistic, and Strategy 15: Give gifts to Hearer (good, sympathy, understanding, cooperation). However, there are some positive politeness strategies that cannot be found in the podcast conversation, Mark and Eric Nam's podcast on Dive Studios YouTube Channel. Because positive politeness strategies in communication used depend on the context of the conversation and the topics discussed in the podcast.

Keywords: Pragmatic analysis, Politeness Strategies, Podcast.

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