Factors Affecting The Development Of MSMES BUSINESSMAN COMPETENCY IN THE USE OF INFORMATION AND COMMUNICATION TECHNOLOGY IN RURAL AND URBAN AREA WEST JAVA (CASE STUDY MSME BUSINESSMAN INBANDUNG AND BOGOR WEST JAVA

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Tanggal

2018-05-31

Abstraksi

This research aims to: (1) describe the level of MSMEs bussinesmen competencyy in the use of ICT in rural and urban areas of Bandung and Bogor, (2) to analyze the factors that influence the competence of natural businessmen to utilize ICTs for their business activities in rural and urban areas of Bandung and Bogor, and (3) to formulate strategies for developing competence of MSMEs businessmen, especially in the utilization of ICT in rural and urban areas of Bandung and Bogor, West Java, Indonesia. Competence in this research is personal competence that is personal ability and skill in effort and technical competence is technical ability in operational of ICT facilities in its implementation at every activity of MSMEs businessmen. This research was conducted in Kota Bandung, Kota Bogor, Kabupaten Bogor and Kabupaten Bandung from December 2016 to April 2017. The sample of respondents was 358 based on the total population selection of 3479. The data analysis method in this research used Structural Equation Modelling (SEM)-AMOS. Based on the results of this research indicate that the profile of MSMEs businessmen, the perception of MSMEs businessmen and the utilization of ICT facilities have a positive effect on the competence of utilization of ICT facilities, while the level of external environmental support has negative effect but not significant on the competence of MSMEs in utilizing ICT facilities. Keywords: Competence, Small medium enterprise (SME), Information communication and t

Kata Kunci: Competence, Small medium enterprise (SME), Information communication and technology (IC

URI
http://http//jatit .org/volumes/ninetysix10.php