Jelajahi Kiriman Penulis Ina, Maryani Maryani Maryani Maryani Maryani Maryani

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Customer Segmentation based on RFM model and Clustering Techniques With K-Means Algorithm

11 Mar 2020
Ina, Maryani Maryani Maryani Maryani Maryani Maryani;. (2020)

Every day there is a transaction process performed by Customer. The process generates a lot of data where there are 82,648 transactions from the month of January-December 2017. This study aims to perform customer segmentation on Nine Reload Credit by utilizing data mining process based on RF...

Program Studi. | Data Mining. | Inggris
Jurnal / Jurnal Internasional
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